Nail Salon Marketing Tips

Nail Salon Marketing: Staying Ahead of the Curve

It takes a certain kind of person to run a nail salon. Between personnel management, quality control, keeping up with the latest health codes, and ensuring that your customers have a great salon experience, it can be a challenge to find time to market your nail salon. In fact, digital marketing can be a full time job on its own. If you can’t find the time to cover all of your bases or just don’t know how to bring in more business with digital marketing, consider March Media Chicago. As our name suggests, we work with clients in the greater Chicago area to generate more revenue with nail salon marketing.

NAIL SALON WEB DESIGN & WEBSITE DESIGN FOR NAIL SALON

Your new salon website... launched by this weekend. A website is a communication tool that provides your customers with important information such as service menu, hours, pricing, package deal, special events, and your location. It is essential to communicate this information to your customers digitally, or you might be missing out on a large chunk of business. If a customer is on the fence about where to get mani and pedi service, communicating this information can tip the scales in your favor to beat a competitor and increase your revenue.

Learn How to Make Your Salon Website Appear on Google

LOCAL SEO FOR A SALON

An up to date web site is only the first battle in the digital marketing war, though. While having an attractive website does have its merits, it doesn’t matter how sleek and sexy your website looks if no one can find it. That’s where March Media Chicago can add value to your salon. We conduct digital marketing campaigns with a dual-flanked attack that can increase the amount of customers that walk through your doors.

At March Media Chicago, our aim is to give your nail salon leg up on the competition. We want to give you a competitive marketing edge, and we can help more customers in your area find you by increasing traffic to your website through local searches. Learn more about How to Bring More Customers Using Yelp Marketing

NAIL SALON BRANDING, PHOTOGRAPHY, & INSTAGRAM

If you need help branding your salon business, we would love to help. Perhaps to you creating a service list with astonishing images may seem like a daunting challenge, but believe it or not, we love graphic design and branding and we love being good at what we do!

A lot can be said for first impressions. We want the client to understand that they are looking at a professional, trustworthy business when they see your logo, service brochure, or brand for the first time. There will always be a great need for great salons that you can trust. Our expertise will help make a great first impression to communicate the authenticity of your business to visitors. Read also: How to Use Instagram to Get More Customers Like Crazy

NAIL SALON PRINT DESIGN & PERSONALIZED BROCHURES

Brochures and flyers are incredibly handy for at least two reasons. Firstly, they help to communicate your services to your customers. Whether you have mani/ pedi services, host special events, or just want to communicate your latest promotions, brochures and flyers can leave lasting impression on your potential customers, but only if it is done professionally. Our expertise with graphic design and logo design can be a real asset to your restaurant’s presentation. Secondly, brochures and flyers are a form of persistent advertising. They simply go places that a digital advertisement cannot go. While digital ads certainly have their uses, they can sometimes feel too ephemeral. Brochures and flyers, on the other hand, are persistent hard copies that can advertise to consumers many times over.

>> Get a Quote on Salon Marketing

GET A FREE 30 MINUTE CONSULTATION

If you are unsure of your newly launched or existing nail salon's branding, messaging, website design, and want to improve the value of your business, don't hesitate to call us at (708) 669-9369. You have nothing to lose by simply speaking with us. We would love to speak with you. If you need assistance in our increasingly digital world, don't worry. We're here to help you.