Pictures are a great way to market your salon and show a wide variety of your work as well as fun, quirky photos that follow your brand’s theme.
But let’s face it here is the cold hard truth about Yelp: It can either make you a very succesful business -or- it will break you to the point that you can’t recover from bad reviews. It can be hard to fix your reputation if your business continously received bad reviews on Yelp (like the one-star or two-star reviews). According to Yelp’s 2015 report, Yelp gets over 83 million mobile visitors per month to its site. As a business owner you can no longer be carefree about your Yelp presence; and here are the top tips on how to use Yelp marketing to attract more customers and generate more revenue.
Local Search Association’s (LSA) 2014 “Local Media Tracking Study” conducted by Burke, Inc. found that on average, mobile phones/smartphones are used to search the internet – across search engines, internet yellow pages, ratings and review sites and daily deals – 42% of the time compared to just 34% in 2013.